The National Highways Authority of India (NHAI) has introduced a unique and rewarding cleanliness campaign under its “Special Campaign 5.0” initiative. The campaign, titled “Clean Toilet Picture Challenge,” aims to encourage highway travelers to identify and report unhygienic toilets at toll plazas. In return, participants can win a ₹1,000 FASTag recharge for their valid submissions.

What Is the ‘Clean Toilet Picture Challenge’?

In a first-of-its-kind initiative, NHAI is turning travelers into cleanliness ambassadors. If you find an unclean toilet while traveling on a national highway, you can simply click a geo-tagged photo and upload it via the ‘Rajmarg Yatra’ mobile app.

Each verified photo of a dirty toilet will earn the participant a ₹1,000 FASTag recharge credited directly to the FASTag linked to their vehicle. This move not only promotes hygiene awareness but also empowers citizens to actively contribute to better sanitation standards on India’s highways.

How to Participate in the Challenge

Here’s how travelers can take part in the Clean Toilet Picture Challenge:

1. Spot a Dirty Toilet – While traveling on any NHAI-managed highway, identify a toilet that is unclean or poorly maintained.

2. Take a Photo – Click a geo-tagged and time-stamped picture using your smartphone.

3. Upload via the Rajmarg Yatra App – Log in to the app and upload the photo with your details.

4. Provide Required Information – Enter your name, mobile number, vehicle registration number (VRN), and location details.

5. Get Rewarded – Once your report is verified, you’ll receive a ₹1,000 FASTag recharge as a token of appreciation.

Important Rules and Conditions

To ensure fairness and authenticity, NHAI has laid out a few key conditions:

• The campaign is valid till October 31, 2025.

• The initiative applies only to toilets located under NHAI’s jurisdiction.

• Each vehicle is eligible for one reward only during the campaign period.

• For any single toilet, only one reward will be granted per day, regardless of the number of complaints.

• Fake, edited, or old images will be rejected and will not qualify for the reward.

• The ₹1,000 reward will be credited directly to the registered FASTag and cannot be withdrawn or transferred.

Why NHAI Introduced This Campaign

According to NHAI officials, this challenge is not just about cleanliness but also about encouraging public participation in maintaining hygiene standards on national highways. The feedback collected through this initiative will help authorities identify problem areas and take prompt corrective measures.

In addition to the Clean Toilet Challenge, NHAI’s Special Campaign 5.0 also focuses on:

• Installing road safety signboards

• Beautifying toll plazas and highway landscapes

• Repairing potholes and damaged infrastructure

• Removing illegal encroachments along highways

These collective efforts aim to make highway journeys safer, cleaner, and more comfortable for all travelers.

A Step Toward Cleaner Highways

This innovative initiative highlights NHAI’s commitment to improving the travel experience and sanitation standards across India’s road network. By motivating travelers to report unclean facilities, the authority is fostering a culture of shared responsibility and civic awareness.

With citizens’ participation, campaigns like the Clean Toilet Picture Challenge could play a significant role in ensuring that India’s highways remain not just efficient, but also clean and passenger-friendly.

Bottom Line:
If you’re driving on a national highway and come across a dirty toilet, don’t just ignore it — snap a picture, upload it, and earn ₹1,000 FASTag credit. A small step from your side could make a big difference in keeping India’s highways cleaner and more welcoming.