The box office journey of "Hanuman Ansh" has turned into an unusual story of perseverance and word-of-mouth success. Made on a reported budget of around ₹1.8–2 crore, the film initially appeared to have a modest theatrical run. However, its fortunes changed dramatically after audiences began recommending it to others.

According to producer Ragini Sona, the film faced a major setback in its second week when the arrival of bigger releases, including "Awarapan 2" and "Toxic", led to a sharp reduction in its screen count.

Yet the makers decided not to give up. That decision eventually became an important turning point in the film's theatrical journey.

‘Hanuman Ansh’ Opened in 350 Theatres

The film was initially released across around 350 theatres. Its first-week business was approximately ₹1.08 crore, while the second week brought in around ₹40 lakh.

However, the arrival of other major releases meant that the film lost a significant number of screens during its second week.

According to producer Ragini Sona, the number of theatres showing "Hanuman Ansh" eventually fell to just around 25–30.

Despite the dramatic drop, the film's collections remained relatively stable, giving the makers a reason to continue its theatrical run.

The Makers Considered Giving Up

The producer revealed that the team reached a point where they had to decide whether it was worth keeping the film in theatres.

Director Vishal was travelling with the team for promotions when the makers found themselves struggling to retain screens for the film.

With the screen count falling sharply, there was genuine uncertainty about whether another week in theatres would make financial sense.

However, the team ultimately decided to hold on.

They Took the Risk and Expanded Again

According to Ragini Sona, the team discussed the situation with their distributors before deciding to continue the film's run.

Although the decision required additional expenditure and convincing the distribution partners, the makers eventually went ahead with another week.

They then began adding shows and theatres again.

The calculation was relatively simple: if the film could continue performing for another week, the additional business could help the team recover its remaining expenses.

That gamble eventually paid off.

Word of Mouth Changed Everything

The film's fortunes began changing around its third and fourth weeks.

Audiences who watched the film started recommending it to others, and word of mouth gradually helped increase demand.

As interest grew, the number of shows and screens began increasing again instead of continuing to fall.

What had started as a small-budget release struggling to retain screens eventually developed into a much stronger theatrical run.

The ‘Toxic’ Challenge

Speaking about the arrival of "Toxic" and the resulting competition for screens, the producer admitted that the team was understandably concerned.

The makers knew that competing with a much larger release could make retaining screens difficult.

However, they continued to believe in their film and its audience response.

Ragini Sona even recalled a line associated with "Hanuman Ansh": "You read Hanuman Chalisa, yet you are still afraid?"

The film's theatrical journey ultimately became an example of how a small release can sometimes find a larger audience through word of mouth when its makers choose to stay the course.

From around 350 theatres at release to just 25–30 during its difficult second week, and then a subsequent expansion in shows and screens, "Hanuman Ansh" experienced a remarkable turnaround that its makers say they had not expected at the beginning of its run.