Salaam-e-Ishq Sequel: Akshay Kumar Out, Nostalgia In? A Look Back at the ₹43 Crore Disaster and Its Surprising Legacy
- byPranay Jain
- 09 May, 2026
As the season of sequels takes over Bollywood, a surprising name has joined the list: Salaam-e-Ishq. Nearly two decades after the multi-starrer crashed at the box office, talks of a sequel are heating up. However, the project has already hit its first roadblock—reports suggest that Akshay Kumar, who was rumored to lead the new ensemble, has been dropped from the film overnight.
With the cast still in flux, the spotlight has shifted back to the original 2007 film. How did a movie with 12 superstars and a massive budget become one of the biggest disasters in Salman Khan's career?
The ₹43 Crore Gamble That Failed
In 2007, director Nikhil Advani attempted an ambitious "tribute to love" inspired by the Hollywood hit Love Actually. With a staggering budget of ₹43 crore—a massive sum 19 years ago—the film was one of the most expensive projects of its time.
The Box Office Breakdown:
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Budget: Approx. ₹43 Crore
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India Collection: ₹22–31 Crore
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Verdict: Disaster
Despite a marathon runtime of over three and a half hours, the six interwoven love stories failed to connect with the audience, leading to a total washout at the theaters.
12 Stars, Zero Impact?
The failure of Salaam-e-Ishq remains a case study in Bollywood: big names do not always guarantee big numbers. The film boasted an unprecedented lineup:
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The Leads: Salman Khan, Priyanka Chopra, Anil Kapoor, Govinda, and Vidya Balan.
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The Ensemble: Juhi Chawla, Akshaye Khanna, John Abraham, Ayesha Takia, Isha Koppikar, Arjun Kapoor, and Sohail Khan.
Even this powerhouse of talent couldn't save a narrative that critics and fans labeled as "too long" and "disconnected."
From Flop to Cult Classic?
While the film was "roundly rejected" in 2007, time has been kind to Salaam-e-Ishq. Nineteen years later, the film has found a second life on streaming platforms like Amazon Prime. Its soundtrack remains a staple at weddings and on radio playlists, proving that while the movie failed the box office test, its music passed the test of time.
Did You Know? The film currently holds a 5.2 rating and is remembered more for its melodic songs than its actual plot.
The Road Ahead for the Sequel
With work on the sequel already underway, the makers face the daunting task of overcoming the "disaster" tag of the first installment. With Akshay Kumar reportedly out of the picture, the industry is buzzing with questions: Who will be the face of the new "Tribute to Love"? And can a sequel succeed where the star-studded original fell short?






