Snapchat Updates: Snapchat is bringing amazing tools! You will be able to create special filters for your brand!

Snapchat New Tools:  Snapchat company has brought new tools for businesses and advertisers. Their names are Augmented Reality (AR) and Machine Learning (ML). With the help of these new technologies, companies will be able to present their brands in a better way on Snapchat. 

Snapchat New Features:  Snapchat is an instant messaging app, which is used by millions of users. This app is quite popular among the people. From time to time, the company keeps bringing new features for its users which are very useful for them. Now Snapchat company has brought new tools for businesses and advertisers. The names of the tools we are talking about are Augmented Reality (AR) and Machine Learning (ML). With the help of these new technologies, companies will be able to present and promote their brands in a better way on Snapchat. Let us tell you about these in detail. 

Snapchat introduced an AR extension 

Snapchat has introduced an AR extension. With its help, advertisers will be able to use AR lenses and filters in their advertisements. This includes dynamic product ads, snap ads, etc. This means that people watching the ad will be able to see and test the product shown in the ad in a better way. 

ML tool

Apart from this, Snapchat is bringing another new feature, named ML Face Effects feature. With this, brands will be able to create special filters for their products. With the help of this technology, companies can quickly make filters and give people a chance to try their products. 

Users will be able to edit sent messages 

Along with this, the instant messaging platform Snapchat is soon bringing another new update. After the arrival of this update, users will be able to edit the sent messages. This message-editing feature is becoming very popular these days in apps like Instagram, and WhatsApp. However, this feature will be available only to those who are subscribers of Snapchat Plus. Users will have time to edit the message until 5 minutes after sending it. If the receiver has seen the message then it will not be able to be edited.