Ban on China's entry in IPL, BCCI takes tough stance against Chinese companies on sponsorship!
BCCI has taken a tough stance on the Indian Premier League (IPL) 2024. Recently, the mini-auction was completed in Dubai, where the players got a lot of money. Now, BCCI has taken another important decision as the search for a title sponsor for IPL 2024 continues. In view of the strained relations between India and China in recent times, the BCCI is preparing to ban Chinese companies from bidding for title sponsorship.
According to reports, BCCI has clearly stated in the tender for IPL title sponsorship that countries which do not have friendly relations with India will not be given importance in this tender. The base price for the title sponsorship has been set at Rs 360 crore per annum and will be awarded on the basis of a tender bidding process. Earlier, Chinese phone company Vivo had sponsored the IPL title, but in 2020, amid deteriorating India-China relations, BCCI decided to remove Vivo and brought Tata as the title sponsor for a year.
What did BCCI write in the tender?
In the current tender, BCCI has written that no bidder should belong to a country which does not have good relations with India. If such information comes to light, the bidder will have to provide all relevant details to the Board and only then any decision on the bid will be taken.
Not only this, the board has also banned companies related to fantasy games, cryptocurrency and betting. Not only this, the companies which are active in manufacturing sports related clothes will also not be able to bid for title sponsorship. It is noteworthy that the title sponsorship contract will be for five years, covering IPL 2024 to IPL 2029.