Indian government's Tourism Ministry has chosen that as opposed to getting a brand diplomat for the Incredible India crusade, it will make Prime Minister Narendra Modi the substance of the battle.
Indian government's Tourism Ministry has chosen that as opposed to getting a brand diplomat for the Incredible India battle, it will make Prime Minister Narendra Modi the substance of the crusade. After examination and studies it was found that Modi's fame can be made utilization of in the Incredible India battle. Despite the fact that there is no arrangement to announce Modi as the brand minister. Be that as it may, his face will be utilized for the commercials and limited time movies. Indeed, even Gujarat Tourism's success will likewise be said. As per a report in The Indian Express, the service got a promoting group to examine with respect to the battle and it was found that the nations where PM Modi had gone to, from that point the quantity of remote sightseers in the nation have gone up. Indeed, even the number from US, where the Prime Minister has gone to three times, has gone up by 8 for each penny.
In January 2016, Aamir Khan, the previous brand minister for the tourism crusade was removed after his comments on the claimed narrow mindedness in India. Despite the fact that administration had denied that and said that Khan was never enlisted, rather his agreement with the promoting office had finished. Prior this year there were theories over megastar Amitabh Bachchan's determination as the brand minister of 'Mind blowing India' crusade, however the administration had denied any such recommendations. Tourism Minister Mahesh Sharma in a letter in the Lok Sabha composed, "No panel has been constituted by the Ministry of Tourism since at present there is no proposition for selecting a brand represetative for Atulya Bharat Campaign."