Trust a marketing genius like Shah Rukh Khan to never play by the principles. Come November 2, which likewise happens to be the genius' 51st birthday, Shah Rukh might discharge the trailer of his very expected film, Raees, if a report in media is to be accepted.
Gossipy tidbits were overflowing prior that the trailer of the Rahul Dholakia film, which sees Shah Rukh in a character with shades of dark, would be appended to closest companion Karan Johar's Diwali love storyAe Dil Hai Mushkil featuring Aishwarya Rai Bachchan, Ranbir Kapoor and Anushka Sharma. Just like the standard nowadays to connect a trailer to a major spending film, Hrithik Roshan's Kaabil trailer would be joined to the next Diwali arrival of this current year, Shivaay.
Media, nonetheless, has been educated by a source that Kaabil's trailer will be the performance trailer discharge on October 28. Shah Rukh will rather advance Raees on his birthday – first with the media, in an occasion he has at his habitation every year; then on online networking, lastly at a personal social event with family and companions.
It is not, notwithstanding, keeping in mind the end goal to evade a conflict with Hrithik yet really to maintain a strategic distance from all the furor around the trailer of Aamir Khan's Christmas discharge, Dangal, a similarly huge group puller for Bollywood this year, according to a source. Obviously, Shah Rukh needs to 'dodge examinations' with whatever other film.
The source told the every day, "SRK and co-maker Ritesh Sidhwani don't need any correlations made with some other film. In this way, they will discharge their trailer a couple days after Kaabil. However, the greater stress for SRK isn't Kaabil as much as it is the trailer of Aamir Khan's Dangal (likewise out on Diwali)."
"Not only that, Aamir will likewise discharge the trailer a couple days before Diwali, so there is twofold the buzz. Shah Rukh needs the buildup around those two trailers to end before he discharges his film's trailer the week after. He will screen the trailer for the media in the day, discharge it on online networking after that and during the evening, his dear companions will get the chance to watch it at his birthday bash at his living arrangement, Mannat, the source included."
On the off chance that the report remains constant, Aamir has some huge arrangements encompassing Dangal advancements, which Shah Rukh is attempting to evade. "While the makers of Raees are stressed over their discharge on January 26, their attention and advancements are on track" the source has uncovered to media.
Raees additionally stars Mahira Khan and Nawazuddin Siddiqui, and will likely hit theaters on January 26, 2017. The film was before expected to discharge amid Eid this year, however was delayed so as to maintain a strategic distance from a conflict with Salman Khan's Sultan, and as a few segments of the film were still to be shot.