Now snapdeal has an office in California


New Delhi : Indian online marketplace Snapdeal has announced a Data Sciences Center in San Carlos, California. The centre will focus on big-data and advanced analytics to add clarity to Snapdeal's consumer-centric initiatives, help shape business strategy and optimise the operational efficiencies using data.

This comes at times of immense stress for Flipkart and Snapdeal who are struggling to raise fresh funds. There have also been reports of the company halving its hiring plans for the current fiscal and scaling down operations in regional markets.

We have set up a data science engine in California, which is home to domain talent, to further augment our efforts in creating a superior customer experience and strengthen our supply chain. Snapdeal is extensively working on data mining through an existing analytics team," Rohit Bansal, co-founder, Snapdeal said. The centre houses experienced data scientists from leading global brands like Groupon , Google , Yahoo and Amazon and is headed by Nitin Sharma, Senior Vice President, Data Sciences, the company said in a statement.