Keeping the upcoming festive season in mind Mahindra decided to launch 2 new special editions of its scooter model Mahindra Gusto 110, namely – 'Pacific Matt Blue' and 'Crimson Matt Red', which could be pre-booked at an initial booking amount of Rs 5,000 exclusively at mobile payment and commerce platform Paytm.
Naveen Malhotra, Senior General Manager Sales, Marketing and Product Planning, Mahindra Two Wheelers, in a statement stated, “We are at the forefront of embracing e-commerce by making our products available to customers at their convenience. With this we are launching the advance booking plan for the special edition Gusto at Rs 5,000 only with our preferred e-commerce partner, Paytm.”
Renu Satti, Vice President, Paytm said, “We are excited to launch the special edition Mahindra Gusto exclusively on Paytm. The slew of recent exclusive two-wheeler launches on our platform point at the growing popularity of our Cars and Bikes category. This is in line with our vision to become India’s largest online destination for booking two-wheelers.”
The availability of Mahindra Gusto will add to the Paytm’s growing popularity in car and bikes section. The new colour schemes will be available only on the VX variant and will be priced at Rs 52,010 (Ex-showroom Delhi).