After the success of movie Talvar and Piku, Actor Irrfan Khan went to the theatres for his upcoming movie ‘Madaari’.
For the promotions, he has used unique idea like he has suggested placing interactive standees with Damru's in multiplexes.
The main motive behind his idea was to make a noise about the issues that are affecting the society and to wake up the nation and take responsibility for the situation.
To emphasize on the social issues, Damru's play a very significant role. It is used in the films to give a special significance to the issues that are rising in the society.
At the song launch of 'Dama Dam' from Madaari, Irrfan said "Hum apna kaam karenge, apna dharm nibhaayenge, dugdugi bajaayenge…koi jaage na jaage…dam damaa dam dam damaa dam…"
The movie is all set to release on 22 july.
The recently released songs of Madaari, 'Dama Dam' & 'Masoom Sa' are getting popular day by day.