The BCCI on Monday awarded the broadcast rights to Star India Pvt Ltd for the upcoming T20 International matches between India and West Indies to be played in Florida (USA) for INR 34.2 Cr.
BCCI President, Anurag Thakur said:"I am pleased to announce that Star India will be the official broadcaster. It will ensure the BCCI is able to guarantee maximum disclosure and further increase the visibility of this new initiative." The decision was taken after following a tender, bidding and evaluation process.
The contest against the reigning World T20 Champions west indies will take place on 27 and 28 August in Florida’ s Fort Lauderdale. The matches will start at 7.30 pm to get in Indian primetime television audience.
"Star India has been an excellent partner for the BCCI. They have a deep understanding of the game of cricket, and what it means to the nation. We are pleased to extend our association with them. This agreement also reflects our strategy to develop new markets and fan following", Ajay shirke said.
This is the first time that India is going to play an international match in the US.